John joined Fruitlink’s retail support and consulting team in 2001, having worked in the retail and merchandising industry his entire working life.
From age 15, John worked part-time in fruit shops and then went on to manage a large fruit market for two years before moving to the wholesale sector performing in senior positions.
With his passion for fresh produce combined with his extensive retail experience and skills, John has helped Fruitlink customers achieve business growth and success with in-store merchandising and sales business expansion solutions.
He has an impeccable ‘eye for detail’ and the ability to create contemporary retail store relays and promotions that meet the needs of the local consumer.
John enjoys getting into the great outdoors in his spare time and regularly goes camping, boating and fishing with his family.